The Project

The True Italian Taste project - funded and promoted by the Ministry of Economic Development and ITA (Italian Trade Agency) as part of the “The Extraordinary Italian Taste” campaign and coordinated by Assocamerestero – started in 2016 in USA, Canada and Mexico and involves now Belgium, France, Germany, Luxembourg, The Netherlands, Spain, Switzerland and UK, in collaboration with the ICCAs of these Countries.

True Italian Taste aims to:

Progetto
Tell consumers all over the world about the benefits of true Italian products and the importance of the link between foods and the places they come from
Progetto
Help food lovers to choose and use authentic Italian ingredients, supporting both businesses and consumers
Progetto
Support Italian makers of certified, traditional and niche products who would like to be better known on international markets, and reinforce and expand business opportunities for companies already present on world markets
Progetto
Show how to take advantage of the healthy qualities of true Italian food, promoting organic products, dietary supplements, and all Italian-made products certified for specific ethnic categories (halal and kosher foods)

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